CoreMedia Acquires BySide and Smarkio

Now offering a suite of tools for crafting and optimizing digital experiences

Content Management and Digital Experience Platform leader CoreMedia has acquired customer journey, engagement, and personalization tool BySide and marketing automation and chatbot technology provider Smarkio. With these two acquisitions, CoreMedia will be able to create and optimize digital experiences and expand its competencies in automation and Artificial Intelligence.

“These acquisitions mark a significant step in our mission to elevate experience and drive impact. BySide’s and Smarkio’s innovative capabilities perfectly align with our vision, enabling us to offer a comprehensive solution that empowers brands to deliver exceptional experiences and achieve unprecedented conversion rates,” said CoreMedia co-founder and CEO Sören Stamer.

Elsewhere, Yext announces its Summer ’23 release, Contentful partners with SAP Commerce Cloud, and Hygraph unveils its new website.

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Stories that caught our eye

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  2. Partner of the Month: Konabos wins it for August 2023.

  3. CHRONEXT Builds Mobile Commerce Experiences with Storyblok: A great use case for a headless CMS.

  4. Whither Sitecore Now?: Tony Byrne of Real Story Group assesses what Sitecore is about in 2023 and what customers should do.

  5. Hygraph’s New Look: It’s a new website for the headless CMS vendor.

The word on the street…

  1. [LinkedIn]: Trouble afoot for Salesforce?: It seems there are some problems with its CDP.

  2. [LinkedIn]: The benefits of headless commerce: Paul Phan makes the case with this example.

  3. [LinkedIn]: The downfall of MACH?: Some interesting points raised by John Williams about the uphill battle of implementing MACH solutions.